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Adhesive Guide

Pressure sensitive adhesives adhere to a variety of substrates when applied with pressure. The primary mode of bonding for a pressure sensitive adhesive is not chemical or mechanical but polar attraction to the substrate surface. Applied pressure is necessary in order to achieve sufficient wet-out onto the substrate surface to provide adequate adhesion.

MANUFACTURING PROCESS:
Several manufacturing processes are used to manufacture pressure sensitive adhesives. They include solvent-based, hot-melt, and emulsion processes.

1. Solvent:
In solvent-based processes, adhesive ingredients are disolved in solvent solution and applied to a web of material. After coating, the solvent dries out, leaving the adhesive.

2. Hot Melt:
In hot-melt processes, thermoplastic rubbers are formulated with tackifying resins, oils, and antioxidants. The adhesive is coated onto a web of material at temperatures exceeding 300F.

3. Emulsion:
In emulsion techniques adhesive ingredients are emulsified in water, applied to a web, and then dried.

ADHESIVE FORMULATIONS:
Adhesives are derived from rubber-based, acrylic, modified acrylic, and silicone formulations. Each formulation displays distinct performance characteristics.

1. Rubber-Based Adhesives:
These adhesives are synthetic, non-latex rubbers formulated with tackified resins, oils, and antioxidants. They provide good to excellent initial tack and adhesion particularly to low-surface-energy materials such as plastics. They do not demonstrate good temperature resistance (typically <150°F) or resistance to solvents, sterilization, chemicals, or ultraviolet rays. Some rubber-based adhesives are specially formulated to achieve exceptional adhesion in high-moisture applications.

2. Acrylic Adhesives:
Based on acrylic polymers, acrylic adhesives provide resistance to solvents, UV light, elevated temperatures, plasticizers, and chemical reagents. They tend to be more costly than rubber-based varieties, but provide better long-term aging and environmental resistance. They have low to moderate initial tack and adhesion, and generally do not adhere well to low-surface-energy substrates.

3. Modified Acrylic Adhesives:
Formulated from acrylic polymers but incorporating additional components found in rubber-based systems, modified acrylics offer improved initial tack and adhesion to low-surface-energy materials compared with non-tackified acrylic formulations. The modifiers decrease resistance to solvents, plasticizers, and UV light. Shear properties and temperature resistance are also reduced. While modified acrylics gain tack and adhesion, the trade-off is a loss of internal strength and environmental stability.

ADHESIVE COMPARISON CHART

FEATURE
ACRYLIC
MODIFIED ACRYLIC
RUBBER BASED
Adhesion Medium to High High Medium to High
Cost Medium to High Medium to High Lowest
HSE Plastics* Excellent Excellent Excellent
LSE Plastics* Poor Moderate Excellent
Plasticizer Resistance Good Moderate Poor
Shear Medium to High Low Medium to High
Solvent Resistance Medium to High Low to Moderate Poor
Tack Low to Moderate High Medium to High
Temperature Resistance Medium to High Low to Moderate Low
UV Resistance Good Poor Poor

*HSE: High Surface Energy Plastics: HDPE, PET, PETE, Vinyl, Polypropylene
*LSE: Low Surface Energy Plastics: LDPE, Polystyrene, Teflon, Rubber (latex)

CHOOSING AN ADHESIVE:
The choice of an adhesive is based upon the use of the label and the environment in which it is applied and used. The following elements are crucial in determining the correct adhesive selection. As with all label applications, testing is recommended before finalizing a decision.

1. Surface Contour:
The contour of the object to which the label is applied a primary consideration. Where irregular angles are involved, more flexible face stocks should be used. Regardless of the adhesive strength, it is virtually impossible for an adhesive to overcome continuous stress placed on it by a rigid or stiff label material attempting to return to its original condition. This is referred to as stock "memory". In such applications, a more conformable face stock should be chosen.

2. Surface Energy:
This is a measure of how well an adhesive wets out over the surface of the material to which it is applied. Materials with low surface energy (LSE) do not allow adhesives to wet out, while materials with high surface energy (HSE) provide excellent wet-out, providing the best adhesion. Rubber-based adhesives usually provide better adhesion to LSE surfaces. Some substrates require special treatment such as corona treating, primers, top coating, etc., in order to achieve better adhesion. On some LSE substrates, adhesion levels improve the longer adhesive is applied.

3. Surface Contamination:
The presence of contamination such as dust, paper debris, oils, etc. on the surface of the substrate can prevent contact of the adhesive with the substrate. Many types of surface contamination are not visible but can be identified analytically. It may be necessary to clean the surface in order to obtain an acceptable bond.

4. Surface Texture:
The texture of a substrate can impact the adhesive bond. Textured materials do not allow complete contact of the adhesive with the substrate. Less surface contact results in a smaller bonding area and lower adhesion levels. Where substrates have texture, more aggressive adhesives are recommended.

EVALUATING ADHESIVES:
There are a group of standard measures to evaluate adhesive performance. They include shear, tack, and adhesion.

1. Shear:
Shear is a measure of the internal or cohesive strength of the adhesive, not a measure of the bond between the adhesive and a substrate. Usually, tack and adhesion performance decreases as shear strength increases.

2. Tack:
Tack is a measure of the force required to remove the label and adhesive from the substrate. It usually refers to the measure of initial attraction of the adhesive to the substrate. The degree of tack is a function of adhesive components. It can be and is controlled by manufacturers to create different products based upon end user requirements.

3. Adhesion:
This measures the bond strength between an adhesive and a substrate after pressure is applied to the adhesive and after allowing for wet-out onto the substrate (adhesive set up). The degree of adhesion can be and is controlled by manufacturers to create different products based upon end user requirements. Adhesion will continue to increase for a period of time from the moment of application, typically 24 hours.

4. Cold flow / ooze / Bleed:
Bleed/Bleed Through: The migration of components from the adhesive or substrate onto the face material, resulting in its mottled appearance and possible dysfunction of the adhesive. Cold Flow: The viscous flow of a pressure sensitive adhesive under stress

TYPES OF ADHESIVES:

1. Permanent Adhesives:
Permanent adhesives are typically specified for most applications. They display good bonding characteristics and withstand most environmental conditions, however performance depends on the surface to which they are applied.

2. Removable Adhesives:
When removed, the label will detach in one piece leaving little or no adhesive residue. Each removable application requires thorough testing to be sure the adhesive and surface are compatible. Usually a removable adhesive is recommended when a label has a short-term life or is applied to a surface that could be damaged by the adhesive. Longer-term removable adhesives are available.

3. Repositionable Adhesives:
Similar to removable adhesive. By definition, repositionable allows a label to be removed from a surface and applied again to the same or different surface without losing its effectiveness or leaving residue. This feature is desirable in situations in which a label has been misapplied. It needs to be removed and reapplied, after which greater adhesion is desirable. Adhesives with low or moderate initial tack serve this purpose. There are a number of removable adhesives that have moderate initial tack and good adhesion that may qualify for this purpose, however they are dependent on the surface to which the label is applied. Testing is recommended.

 

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